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Reclaim Water Treatment System
Introducing the patent pending Reclaim Water Treatment System by innovateIT.
An intelligent water reclaim system that turns your backroom into a water treatment facility.
Produce high-quality, odorless reclaim water while minimizing chemical usage and maintenance.
The ultimate reclaim solution.
Continue reading2025 Northeast Regional Carwash Convention
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OPERATOR-DRIVEN
CAR WASH EQUIPMENT
Transform your car wash into a profit powerhouse with our operator-driven solutions
Maximize Uptime
Premium componentry and stainless steel construction minimize maintenance and maximize uptime
Maximize Quality
Industry-leading technology helps you deliver consistent, repeatable quality to your customers
Maximize Profitability
Increase, your efficiency, streamline your operation, and maximize your profitability
NEW PRODUCT LAUNCH
dispenseIT Gen2
The dispenseIT Gen2 Chemical Delivery System builds on the reliability operators already trust with new features that make it easier to service, faster to install, and more efficient in the backroom.
Smaller Footprint
Space-saving design frees up valuable backroom space
Hinged Back Panel
Easy rear access for faster, more convenient maintenance
3-Way Valves
Allows air to be exhausted directly at the manifold
Buit-In Testing
Allows for individual function testing for faster diagnostics and service
LIMIITED TIME OFFER! EXPIRES OCT. 8, 2025
dispenseIT Gen2 Launch Offer
Save 10% on all dispenseIT Gen2 Chemical Delivery System orders placed before October 8. Don’t miss this special launch offer.
User-friendly chemical delivery system designed to maximize coverage and minimize waste
Produce high-quality, odorless reclaim water while minimizing chemical usage and maintenance
Produce high-quality RO spot-free water without the need for external storage tanks
Industry-leading reliability, serviceability and adaptability to simplify operations while maximizing performance
Durable, customizable, oscillating high-pressure arch engineered to minimize manual prepping
The original follow-along wheel blaster trusted by the leading high-volume car wash operators
All-in-one solution to control your car washes most important systems and maximize efficiency
Purpose-built innovations designed to enhance efficiency, precision, and customer satisfaction
Sponsored by Hoffman innovateIT
Garry Ridge
Garry Ridge, former Chairman and CEO of WD-40, will serve as the 2025 NRCC Keynote Speaker.
Recognized by Inc. Magazine as one of the world’s Top 10 Most Admired CEOs, Ridge now shares his expertise on leadership and workplace culture, helping leaders at every level create environments where employees feel valued, safe, and inspired to contribute.
We're Car Wash Operators First
Reliable Car Wash Equipment Designed by Operators for Operators
You face the daily frustration of unreliable car wash equipment that strains your resources and impacts your service quality.
At Hoffman innovateIT Car Wash Equipment, we know that every minute of downtime translates into lost revenue.
Our solutions, shaped by over 50 years of hands-on experience as both operators and industry leaders, provide the durability, efficiency, and consistency you need.
Say goodbye to costly maintenance and hello to streamlined operations.
Our easy-to-use equipment is built to deliver the quality results your customers expect, while enhancing your profitability.
Let us support you in overcoming the challenges of car wash operation.
Motor Control Centers
UL508A Certified
Your motor control centers feature a robust and precise design and a UL508a certified fabrication
Designed For You
Customized to your equipment and designed to meet your specific needs
Multiple Configurations
Available with motor starters or VFDs. VFDs can be configured with Ethernet or Modbus communication
Key Features
Easy Installation
All wiring is completed to a terminal strip for easy and cost-effective installation
Safety First
Each circuit comes equipped with a lockable disconnect for service and safety
Room To Grow
Designed with the ability to expand for future upgrades
Made In The USA
All innovateIT products are designed, tested, manufactured, and shipped from our headquarters in Albany, NY
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Product Gallery
Specs
• Available in 208, 230, 240 and 480 volt configurations
Available with innovateIT washIT tunnel controller
- Remotely monitor faults, amperage, voltage and pressures
- Monitor overload status
innovateIT Car Wash Equipment & Solutions
Car Wash Equipment Built To Keep Your Running
Deliver a better wash, earn more profits, and eliminate downtime with operator-designed car wash equipment built to support your success
Innovation
Durability
Expertise
Equipment For Operators
Who Expect More
As operators ourselves, we understand that outfitting your tunnel is a major investment, and choosing the right equipment is essential to your success.
That’s why we design reliable, high-performance solutions to help you maximize uptime, boost profits, and deliver a superior wash experience.
Reliable performance keeps your wash running, even in high-volume environments
Durable components reduce maintenance costs and extend the life of your investment
Simplified design makes training easy and troubleshooting fast, so your team stays productive
Consistent wash quality builds customer trust and drives repeat business
Consistent, Repeatable Performance
Reliable equipment isn’t just a luxury, it’s the foundation of a profitable car wash.
That’s why car wash operators across the country trust Hoffman innovateIT to deliver equipment that performs under pressure, simplifies operations, and consistently produces repeatable quality results.
Trusted By Leading Car Washes
Nathan Bertsch
Chief Innovation Officer
Get Started
Boost Profitability. Minimize Downtime. Maximize Efficiency.
Request Information
Fill out our form to learn more
Consult with Our Experts
Get a tailored equipment plan for your needs
Install and Optimize
Experience consistent, repeatable performance
Want to learn more? Download our Product Catalog
Start Minimizing Downtime and Maximizing Profiitability
innovateIT Car Wash Equipment
// A HOFFMAN CAR WASH COMPANY //
BUILT
SMARTER
&
STRONGER
We create high-quality and consistent car wash equipment and solutions
using innovative technology and durable materials
We create high-quality and consistent car wash equipment and solutions using innovative technology and durable materials
innovation
Thanks to first-in-class innovations and industry-leading technology, you’ll be able to produce an impressive, consistent, clean car for your customers while operating as efficiently as possible.
durability
Our solutions are designed with durability in mind so to withstand the rigors of the unlimited washing world. Our equipment is forged from stainless steel and outfitted with nonproprietary parts.
knowledge
innovateIT was born from more than 50 years of car wash experience. When we couldn’t find the best solutions for our operations we developed them ourselves.
Who We've Helped Shine
About Our Products
innovateIT was born from more than 50 years of car wash experience. When we could not find the best equipment for our operations, we developed it ourselves. Our products are made by car wash operators for car wash operators.
We have combined our many years of experience operating exterior, full service, flex service, in-bay automatic and self-service car washes to develop high-quality and consistent solutions using innovative technology and durable materials.
About Our Products
innovateIT was born from more than 50 years of car wash experience. When we could not find the best equipment for our operations, we developed it ourselves. Our products are made by car wash operators for car wash operators.
We have combined our many years of experience operating exterior, full service, flex service, in-bay automatic and self-service car washes to develop high-quality and consistent solutions using innovative technology and durable materials.
dispenseIT
Simple, Durable & Precise Chemical Delivery System for Car Washes of All Sizes
Ready To Upgrade Your Tunnel?
Ready to outfit your car wash tunnel with the most modern technology? Tell us what you’re looking for or request more information below so we can see if we’re a fit.
2026 SCWA Convention & Expo
Visit us at Booth 1043 at the 2026 SCWA Convention & Expo. Experience our innovative, durable and consistent car wash equipment & solutions.
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