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Reverse Osmosis

RO ‘Flow On Demand’

innovateIT’s Reverse Osmosis Spot-Free Rinse System utilizes revolutionary R.O. ‘Flow on Demand’ technology that automatically adjusts R.O. production to match wash volume.

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Maximize Marketing

5 Tips To Maximize Your Marketing

The continued rapid growth of the car wash industry and the increase in competition now make maximizing your marketing efforts more important than ever.

Here are five tips from International Car Wash Association’s Editor-In-Chief and Brand Officer Matt DeWolf on how to make the most of your marketing.

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Al West

Modern Car Wash Podcast S2E10 – Al West

Simoniz Northeast Sales Director Al West joins the Modern Car Wash Podcast to provide some insights on how operators can get the most out of the chemicals in their washes. With over 3 decades of experience in the car wash business and 25 years with Simoniz, Al is truly a chemical guru committed to getting operators dialed in.

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Matt DeWolf

Modern Car Wash Podcast S2E9 – Matt DeWolf

International Car Wash Association (ICA) Editor-In-Chief and Brand Officer Matt DeWolf joins the podcast, sharing his extensive knowledge on all things marketing.

The CAR WASH Magazine Live host covers everything from content strategy to mapping the customer journey to leveraging data, and everything in between.

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Tom Hoffman Jr.

Modern Car Wash Podcast S2E8 – Tom Hoffman Jr.

Modern Car Wash Podcast’s first-ever guest Tom Hoffman Jr. returns! The Hoffman Car Wash CEO discusses the Company’s newest express exterior location, as well as what the future holds for Hoffman Car Wash and innovateIT Car Wash Equipment.  

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MCW Podcast

Modern Car Wash Podcast S2E6 – Morgan Williston

Buying Group Services Chief Operating Officer Morgan Williston joins the Mordern Car Wash Podcast to discuss how the N1 Buying Group helps independent operators and suppliers remain independent and still compete with private equity investors.

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