Visit booth 857 at The Car Wash 2022 and experience our innovative, durable and consistent car wash equipment and solutions.
Continue reading- (518) 741-4200
- info@innovateITcarwash.com
Visit booth 857 at The Car Wash 2022 and experience our innovative, durable and consistent car wash equipment and solutions.
Continue readingHoffman Development Director of Training Walt Hartl sits down for the latest episode of the Modern Car Wash Podcast, discussing the evolution of training and employee development at Hoffman Car Wash.
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Transform your car wash into a profit powerhouse with our operator-driven solutions
Premium componentry and stainless steel construction minimize maintenance and maximize uptime
Industry-leading technology helps you deliver consistent, repeatable quality to your customers
Increase, your efficiency, streamline your operation, and maximize your profitability
The dispenseIT Gen2 Chemical Delivery System builds on the reliability operators already trust with new features that make it easier to service, faster to install, and more efficient in the backroom.
Space-saving design frees up valuable backroom space
Easy rear access for faster, more convenient maintenance
Allows air to be exhausted directly at the manifold
Allows for individual function testing for faster diagnostics and service
Save 10% on all dispenseIT Gen2 Chemical Delivery System orders placed before October 8. Don’t miss this special launch offer.
User-friendly chemical delivery system designed to maximize coverage and minimize waste
Produce high-quality, odorless reclaim water while minimizing chemical usage and maintenance
Produce high-quality RO spot-free water without the need for external storage tanks
Industry-leading reliability, serviceability and adaptability to simplify operations while maximizing performanceÂ
Durable, customizable, oscillating high-pressure arch engineered to minimize manual prepping
The original follow-along wheel blaster trusted by the leading high-volume car wash operators
All-in-one solution to control your car washes most important systems and maximize efficiency
Purpose-built innovations designed to enhance efficiency, precision, and customer satisfaction
Garry Ridge, former Chairman and CEO of WD-40, will serve as the 2025 NRCC Keynote Speaker.
Recognized by Inc. Magazine as one of the world’s Top 10 Most Admired CEOs, Ridge now shares his expertise on leadership and workplace culture, helping leaders at every level create environments where employees feel valued, safe, and inspired to contribute.
You face the daily frustration of unreliable car wash equipment that strains your resources and impacts your service quality.
At Hoffman innovateIT Car Wash Equipment, we know that every minute of downtime translates into lost revenue.
Our solutions, shaped by over 50 years of hands-on experience as both operators and industry leaders, provide the durability, efficiency, and consistency you need.
Say goodbye to costly maintenance and hello to streamlined operations.
Our easy-to-use equipment is built to deliver the quality results your customers expect, while enhancing your profitability.
Let us support you in overcoming the challenges of car wash operation.
A pioneer and an innovator in the car wash industry, Bob Hodge discusses his 50 years in the car wash business. The ICA Hall of Famer covers everything from the his start in the car wash business, to the inspiration for his first conveyor to his love of karaoke.
Continue readingHoffman Development Director of Human Resources Mary Ellen Olenyk sits down for the first episode of Season 2 of the Modern Car Wash Podcast to discuss staffing, training, navigating COVID and today’s labor market.
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Your motor control centers feature a robust and precise design and a UL508a certified fabrication
Customized to your equipment and designed to meet your specific needs
Available with motor starters or VFDs. VFDs can be configured with Ethernet or Modbus communication
All wiring is completed to a terminal strip for easy and cost-effective installation
Each circuit comes equipped with a lockable disconnect for service and safety
Designed with the ability to expand for future upgrades
All innovateIT products are designed, tested, manufactured, and shipped from our headquarters in Albany, NY




• Available in 208, 230, 240 and 480 volt configurations
Available with innovateIT washIT tunnel controller
1.) Pricing Your Product
2.) Sizing Your Sites
3.)Â Labor & Automation
4.) IT Systems
5.)Â Evaluating Your Equipment
Chemical delivery systems are the backbone of a successful car wash, but too often they waste product, cause downtime, and create customer inconsistency. The dispenseIT Gen2 was redesigned directly from operator feedback to solve those problems, with built-in test points, simplified service access, and a cleaner, more compact layout.
Reclaim systems have become essential for car wash operations — not just for sustainability, but for substantial cost savings. In this article, we explore how reclaim systems reduce water usage, break down real-world savings scenarios, and highlight how the Hoffman innovateIT Reclaim System delivers reliable, operator-friendly performance.
If you’re trying to grow your express car wash, consistency isn’t optional—it’s everything. Learn how to define your core offering, streamline operations, and build a scalable customer experience that keeps cars (and profits) moving.
Learn how car wash operators can streamline processes, boost throughput, and deliver a consistent customer experience by improving flow and efficiency.
See how Sudzy Salmon in Anchorage optimized a fixed-layout tunnel to go fully prep-less, hit 300+ cars/hour, and boost memberships.

Manual prep adds cost and inconsistency. At Hoffman innovateIT, we’ve gone prep-less across 33 high-volume washes—improving efficiency, customer experience, and profitability. Here’s how you can do the same.

Hoffman innovateIT has expanded its car wash equipment sales team to strengthen support in the Southeast and Western U.S. Meet the new regional managers driving growth.

Discover the top products, innovations, and insights that defined 2025 — sparked by your passion and powered by partnership
Discover how reclaim systems work, their benefits for car wash operations, and how they can cut water usage, lower costs, and boost sustainability in your business.
Learn why car wash equipment built by operators, for operators, makes all the difference.
Learn actionable strategies to enhance efficiency, reduce costs, and drive profitability for your car wash.
In this blog, we explore how automating the prepping process in your car wash can reduce labor costs and enhance quality. We’ll discuss the impact of the time on task effect, compare human versus machine prepping, and provide key considerations for selecting durable, low-maintenance, and efficient automated equipment. Learn how to achieve consistent, top-notch results while managing rising labor costs and improving operational efficiency.
Nurturing and developing your brand doesn’t have to be complicated. Here are are 5 tips to elevate your brand from Kevin Zalaznik, Director of Marketing for Hoffman Car Wash & Hoffman Development.
Continue readingHoffman Development Director of Marketing Kevin Zalaznik shifts from host to guest on the latest episode of the Modern Car Wash Podcast, discussing the always evolving world of car wash marketing.
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Chemical Delivery System
Water Treatment System
Spot-Free Rinse System
High-Pressure Pump Station
Conveyor Hydraulic Unit









